ACCESSIBLE TOURISM FOR SOCIETY & YOUR BUSINESS
Tourism Noosa is joining with other organisations around the Sunshine Coast to help improve accessibility in businesses and employment opportunities for people with disability.
The Queensland Tourism Industry Council (QTIC) says that for the almost 4 million Australians living with a disability, our iconic destinations, experiences and venues are sometimes inaccessible: “It is important that our industry seriously consider this often overlooked sector of the visitor economy, and make every effort to be more inclusive and welcoming.
“Ensuring that tourism is accessible is not only an important step in achieving a more inclusive Queensland, but it also translates to big business.
“In 2018, people living with an accessibility challenge or disability contributed a staggering $10.8billion tourism spend to the Australian economy.”
Tourism businesses are encouraged to consider the many benefits that accessible tourism brings to our society and industry.
Resources for business include:
ACCESSIBILITY ACCREDITATION MODULE
A self-assessment module that helps businesses assess how inclusive their experience offering is for people living with accessibility limitations including Limited mobility, Wheelchairs and scooters, Low vision, Low hearing, Cognitive impairment/autism, and Allergies and intolerances.
A communications platform, developed out of the Peregian Digital Hub, for organisations to provide personalised services to customers with disability.
JOB TASTER PROGRAM
The Food & Agribusiness Network (FAN) and EPIC Assist have a new Job Taster program to enhance FAN members’ knowledge of employing people with disability and providing brief work experience opportunities in members' businesses for people with disability.
Participating FAN members will receive free disability awareness training at their workplace. They can also have a person with a disability undertake an unpaid work experience session.
GOOD ACCESS = GOOD BUSINESS
Spinal Life Australia has an Access and Inclusion Consulting Service to bridge the gap between consumers with a disability and businesses. Get in touch to book your access and inclusion consultation.
BUSINESS INCLUSION & DIVERSITY SERVICES
Give your business the advantage of being an accessible business and an employer of choice through Business Inclusion & Disability Services. They can help you build your “disability confidence” to be welcoming, confident and accessible.
BECOME A MORE ACCESSIBLE BUSINESS
IN LOW VISION AWARENESS MONTH
Being accessible and inclusive is important for any business, and the tourism industry is no exception. The ability of one member of a travel party can decide where the entire party stays, shops, eats out and experiences.
The Queensland Tourism Industry Council's (QTIC) Accessibility Self-Assessment Module can help you check the accessibility of your business and find ways to improve access for everyone.
February is Low Vision Awareness Month and QTIC has some easy tips to help you improve your website and make your business accessible to a wider audience.
1. Upload video content so low-vision users can hear and enjoy your message. Enable captions for hearing-impaired customers. Follow YouTube's helpful guide on how to add subtitles to your videos.
2. Avoid using thin fonts on your website and consider using serif typeface in communication aimed at the senior market.
3. Ensure your text has a high contrast with the background you're using, such as white wording on a black background. Some users can find text on images difficult to read.
4. Check the accessibility of your website by using a free online tool such as Lighthouse for Chrome. The web-based tool SiteImprove also offers a subscription-based service to regularly scan your website for accessibility issues, as well as broken links and spelling errors.
ACCESSIBLE & INCLUSIVE TOURISM CONFERENCE
The annual Accessible & Inclusive Tourism Conference in the Asia-Pacific event will be held on 17, 19, 24 and 26 May 2022. The conference will discuss how catering to the accessible and inclusive market promotes sustainable growth and creates great opportunities for the travel and tourism industry.